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Oshimo | Sushi
Project Type
Branding & Packaging
Brand Niche
Sushi, Food, Restaurant, Delivery
Brand Style
Premium / Minimal / Soft / Elegant / Japanese-inspired / Clean / Detailed
Deliverables
Brand strategy, brand identity, logo suite, custom illustrations, sushi packaging x3, soy bottle label, chopsticks packaging, napkin & plate, shopping bag, apron.
Oshimo is a modern Japanese sushi brand built on elegance, precision, and sensory simplicity. More than a food offering, it’s a lifestyle experience — cleanly styled, emotionally refined, and intentionally designed to elevate everyday rituals.
Oshimo delivers sushi that feels fresh, thoughtful, and aesthetic. Every box, wrapper, and visual touchpoint evokes calm luxury — with slow-crafted details, vintage-style fish illustrations, and a serene blue-orange palette that nods to both sea and salmon. It’s a brand that values beauty in quiet moments: the sound of unwrapping takeout, the weight of a sushi box, the contrast of white packaging and vibrant nigiri.
